“Does your drinking add up?” That’s the question SMARTS’ PR consultant Claire Scott posed during the first ever Alcohol Awareness Week in Scotland. The campaign is the result of a groundbreaking partnership between the Scottish Government and the alcohol industry. Effective stakeholder engagement was crucial throughout this challenging brief. It ensures buy-in from a diverse […]
SMARTS ventured in to ticklish territory with the launch of Scotland’s first eco-erotic boutique and online shop ‘Organic Pleasures‘. PR consultant Viv Blair challenged traditional images and perceptions of the ‘sex shop’. The new store offers a genuine alternative to high street chains by promoting the luxury, sensuality and natural quality of the hand-picked products. […]
Can Scots lift the lid on their emotions? Is the nation’s traditional reticence behind worryingly high statistics for suicide and serf-harm? Rebecca Charles of top Scots PR consultancy SMARTS talked to Scottish pop icons The Proclaimers about their support for Suicide Prevention Day. The campaign calls for Scots to be more open in their emotional […]
Coordinating over 40 events, 60 different organisations, three large mental health organisations, a giant film clapper board (sourced by the lovely Sam) and a well known celebrity seemed like a fairly challenging ‘See Me’ brief to say the least! Welcome to the launch of the first Scottish Mental Health Arts and Film Festival.
When hard man of football, former Celtic captain Neil Lennon, agreed to speak candidly about his experience of living with depression at the launch of a new Scottish Recovery Network (SRN) research report, we knew we’d be beating off the media with a stick; and we were! SRN is an affiliation of organisations and individuals […]
Child fatalities on Scotland’s roads double in last year – drivers urged to be more vigilant as summer holidays approach
Following the latest Scottish road accident statistics which show that child fatalities on Scotland’s roads have doubled in the last year, Road Safety Scotland teamed up with Calderhead Nursery School and North Lanarkshire Council’s Road Safety […]