Tired of the same old bull?
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At The Gate, we’re not fans of jargon. In our experience, it hinders rather
than helps people communicate. That’s why we wrote Jargon Buster, our guide
to all those weird and wonderful terms and phrases from the worlds of advertising,
media, new media, planning and direct marketing. (To request your copy of our
Jargon Buster, click here.)
However while we were writing the Jargon Buster, it got us thinking that
maybe – just maybe – what was needed was some new jargon. A new way of
outbulling the bullsh*tters if you like. And so the Jargon Generator was born.
If you’re stuck for something nonsensical to say, just the click the ‘Let’s
Start Generating’ button and you’ll be bamboozling people in no time at all.
P.S. Got any suggestions for new jargon? If we like them,
we’ll add them to the Generator.









June 2nd, 2009 at 12:25 pm
How about “PMS” - Post Meeting Syndrome - It’s when you see people leave a three hour meeting looking like zombies. They’re carriers.
or
“Grey Sky Thinking” - Putting forward an idea that’s so bland it turns the whole creative process midtone.
or
“folksonospherebookmarkingsocialrsssharingusergeneratedblog” - The phrase used when you want to sound clever when talking about web2.0 technologies to an audience who are slowly glazing over.
June 8th, 2009 at 4:50 pm
I just thought of this…
Faceburp
The habit expressing every thought you have via the status box on a popular social network site. Just open your mouth and let it out.
June 10th, 2009 at 11:57 am
Like it, “faceburp” - indeed.
I’ve just thought of “ARSS”. Like RSS but it delivers nothing but bum information.
[pardon me]
June 11th, 2009 at 5:11 pm
Ok, last craptacular suggestion….
E-jail.
When you run out of allocation in your inbox and your remote I.T. department refuses to give you any more space, right when you need to send that 4Mb document to the client in order to meet their deadline.
August 10th, 2009 at 12:31 pm
I have to work with civil servants in a world bedevilled with jargon and tautological phrases. But what I’ve realised is that it’s not jargon that I hate, it’s boring jargon. If jargon could be exciting, fresh, modern and young in its thinking, the problems of the world could be washed away.
So hooray for grey sky thinking, PMS, and Faceburp.
“I think it could provide transormational change (civil servant speak for transformation) that will empower non-engaged individuals (folk who don’t really care) to become active participatory agents for change (honest!) that will help us achieve … err….bollocks, we don’t actually know what.”
August 10th, 2009 at 2:29 pm
‘no-try zone’
Anything before or after 2pm on a Friday.
December 16th, 2009 at 3:27 pm
“IOP.”
For “Illusion of Progress,” usually applied to a meeting held for no other purpose. My boss coined this term.